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Local SEO Growth

Local SEO Growth
Multiple Clients

Service

SEO, Local SEO

Clients

Heaven Automation, Safe Lab, Balarathna Civil & Interiors

Date

2023

Tools

Google Business Profile, Google Analytics

Local SEO Dashboard

Challenge → Solution → Result

Challenge: Each client had low visibility on Google Maps and struggled to appear for high-intent local keywords. Competitors were ranking higher, leading to fewer inquiries and reduced brand trust.


Solution: I implemented a complete local SEO strategy — optimizing Google Business Profiles with accurate information, keyword-rich descriptions, service categories, images, and regular posts. Additionally, I improved NAP (Name-Address-Phone) consistency, built citations, and encouraged positive customer reviews.


Result: All three businesses achieved #1 rankings in Google Maps for their target keywords:


  • Heaven Automation – Ranked #1 in Trichy for “Home Automation Trichy”
  • Safe Lab – Ranked #1 in Tamil Nadu for “Burglar Alarm Tamil Nadu”
  • Balarathna Civil & Interiors – Ranked #1 in Trichy for “Civil and Interior Trichy”
  • Google Business Profile Optimization
  • Local SEO Strategy & Citations
  • Keyword Mapping for Local Search
  • Customer Review Growth Campaign
Before Optimization
After Optimization
SEO Growth Graph

Key Insights

By targeting location-specific keywords and optimizing Google Business Profiles, businesses can dominate local map results. Consistent engagement and reviews build trust while driving long-term leads.

Results Achieved

✔ Heaven Automation – #1 for “Home Automation in Trichy”
✔ Safe Lab – #1 for “Burglar Alarm in Tamil Nadu”
✔ Balarathna Civil & Interiors – #1 for “Civil & Interior in Trichy”
✔ Significant increase in calls, website clicks, and foot traffic

Local Map Rankings